Protecting our planet begins where commitment meets responsibility. That is why we support the Save the Rhino Trust Namibia (SRT) – an organization that has been working tirelessly for over 40 years to protect the world’s last free‑roaming, desert‑adapted black rhinos.

SRT operates in northwestern Namibia across more than 25,000 km² of open, unprotected terrain. The organization relies on local rangers, intensive protection patrols, and close cooperation with communities and the government to ensure the long-term survival of these critically endangered animals.

Why the Rhino?

We deliberately chose the rhino.
It stands for strength, calmness, and resilience – values that also reflect our own aspirations.

Our Contribution

With our support, we aim to help ensure that

• wildlife rangers can continue carrying out their vital protection patrols,
• local communities benefit from rhino conservation, and
• this unique, free‑roaming rhino population has a secure future.

Through sustainable conservation measures, Save the Rhino Trust has played a major role in helping the population of desert‑adapted black rhinos in Namibia recover over the decades.

For a Future Worth Protecting

Conservation does not end at national borders – and neither does responsibility. With our commitment, we aim to help ensure that future generations of these animals can live in their natural environment.

You can find more information about the work of Save the Rhino Trust here: